NATURE STAY

The Wild Root

Luxury cabins • Buckinghamshire

Scope of work

Creative input

Stamped came on two months before opening to build The Wild Root's social media launch strategy from the ground up: milestone timeline, content pillars, posting rhythm, concepts and content, all actioned across Instagram and TikTok with cross-posting to Facebook.

At its heart was an episodic founder-led series, "Building The Wild Root," which became the account's strongest recurring format, alongside brand partnerships and influencer outreach to support growth. Stamped also designed the physical and digital welcome guidebooks and closed out the campaign with full analytics reporting to keep the strategy accountable to bookings, not just aesthetics.

The Wild Root has since extended the partnership, and we're continuing to build the brand online, currently also developing blog content for their journal to deepen community and brand voice.

Results

Grew The Wild Root from zero across TikTok and Instagram to over 200K combined views in the first two months launch campaign, with an audience matched precisely to the target guest (80%+ women aged 25–54, London the top city). Delivered full cross-platform analytics reporting that identified founder-led content as the clearest driver of reach and shares, insight that now shapes the ongoing strategy.